Dealer Websites & Marketing

Custom Responsive Design

Optimized Inventory Pages

Analytics, SEO, and Reviews

Accessibility Friendly

Integrate with Social Media

Manufacturer Catalog

Dynamic Tow Guide

Site Chat and Web to Text

Dynamic SEM Marketing

E-Commerce and Deals

SSL & Hosting

CRM Integration

Lead Generator & Management

Custom Websites | Guaranteed Increase in Leads

With TrailerCentral you get a customizable website designed with the best user experience for buyers in mind. Customize your look by combining pre-configured options with your brand images and colors for a site that represents your brand.

Already have a design that you love? Our best-in-class development team will take your design dreams to lead-generating reality.

Do you have specialized needs for microsites, sub-domains, or a multi-site presence? The TrailerCentral team has years of experience in building online presence that meets dealer and OEM needs. Start your conversation today

  • Custom Responsive Site Design
  • Built-In Search Engine Optimization (SEO)
  • Social Media Integration
  • Lead Generation Forms
  • Custom RV or Trailer Builder
  • Financing Application
  • Unlimited Changes and Updates w/ No Charges
  • Online Showroom Display
  • Easy to Use CMS (content manager)
  • Click to Call
  • Best Practice Coding w/ Quicker Load Times
  • Much More!

Optimized Inventory Pages

Inventory is at the core of a dealerships operations. We understand turning inventory = profit. Our goal is ensure not only more traffic but more conversions. With optimized Inventory pages we help ensure you achieve both. We also provide the ability for sales managers to build out custom pages and urls for their current campaign. Activate, de-activate, build and filter pages and inventory displayed with just several clicks.

Our proprietary inventory management import system and data library ensure your DMS data turns into pages where your inventory shows on all applicable pages.

As we build out inventory pages in your design we make sure they are optimized for the products, brands, and areas you focus on. It’s a reason that dealers see not only increased traffic, but increased conversions with TrailerCentral. We’re proud of the fact and make sure our pride shows in the work we do for you!

Analytics, SEO and Reviews

In today’s competitive enviroment, dealers need advanaced analytics and SEO driving highly qualified traffic to your site. Every TrailerCentral website includes integrated GA4 analytics and basic SEO that grows around your inventory information. When you’re ready to take the next step, our digital marketing team is ready to develop advanced SEO services tailored to your dealership’s goals

Elevate your marketing mix with SEM, and Social Media PPC options that deliver low-funnel leads to your dealership. Unlike other providers, at TrailerCentral our digital marketing experts focus exclusively on the needs of trailer dealers, which means that we know the best techniques to deliver maximum ROI to your dealership in minimal time.

Your dedicated account manager is always your first point of contact for performance reviews and recommendations tailored to your dealership’s digital marketing goals. With expert analysis and exclusive information on market trends, you’ll have the tools you need to set yourself apart.

ANALYTICS

  • Generate Intuitive Reports
  • Higher Quality Synchronized Data

SEO

  • Customized campaigns and reports to fit you
  • Research and suggestions
  • Ongoing updates to code

Accessibility Friendly

We Provide Accessible-Friendly Websites by Ensuring:

  • Websites that are Keyboard-Accessible
  • All Content Is Easily Accessible
  • Alt Text to All Images
  • The Use of Headers to Structure Your Content Correctly
  • Design Your Forms for Accessibility
  • Ability to Resize Text That Doesn’t Break Your Site

Integrate with Social Media

Whether sharing, integrating your social precense into your site.. or allowing people to share to their pages its important to cover everything, While it can be difficult to keep up with the ever-changing social landscape, a basic understanding and implementation of the different platforms available can get big results. One of the most logical ways for companies to capitalize on this trend is to integrate their social media with their website. We help you capitalize on social media without having to spend and waste countless hours populating content.

  • Display Inventory on Facebook
  • Integrate Site with Facebook
  • Drive Likes
  • Drive Shares
  • Drive Reviews
  • Seamless Integration

Manufacturer Catalog

Specs, floorplans, stock photos, descriptions, brochures (as available) displayed for all brands and products you sell. Show your customers what is available, even if it’s not on your lot!

Dynamic Tow Guide

Latest vehicle models towing guide with easy to use drop-down options. Allow your visitors to input their model and quickly see what units fit their vehicle. Eliminate time answering and guiding customers towards units that will work for them and offer online assistance while increasing conversions from ease of use.

Site Chat and Web to Text

Your website is one of the biggest assets your business has, and business owners are constantly looking for was to improve the number of leads and sales their website generates. Most rely on lead capture forms and call-to-actions that includes their company phone number, but what about utilizing live chat to help improve concersions?

You have probably visited websites that featured automated (and annoying) live chat features — and for this reason many business owners don’t think about using the feature on their own site. There is a way to make it work without disrupting your website visitors experience. Following are several reasons live chat can help improve your sales.

  • Increased Leads
  • Acquire More Details About a Visitor
  • Pre-qualify Leads
  • Increase Customer Service
  • Increase Efficiencies
  • Competitive Advantage

Dynamic SEM Marketing

Build Your Brand and Increase Leads with TrailerCentral’s Proven Methods: Your effective, comprehensive online marketing plan will include Search Engine Optimization (SEO), Search Engine Marketing (SEM) and Website Optimization (Conversion). Our experienced, dedicated teams will design and implement web marketing strategies to drive traffic and generate high-quality results for every dollar you spend on marketing.

Specializing in Google Search Network–Google AdWords and Microsoft Advertising–Formerly Bing Ads

SSL & Hosting

Your website is essential when it comes to the success of your business. At TrailerCentral we know that if your site is down, you are losing revenue and opportunities. Leave the hard work to us and be assured of both uptime and scalability when demand or traffic fluctuates heavily.

  • Hosting Guarantee
  • Full Security
  • Full Backups
  • Complete Redundancy
  • Reliability
  • Scalability
  • Peace of Mind
  • Stability

CRM Integration

Use our CRM or your own! We support standard lead CRM integration (ADF, XML, or plain text) and will even customize the export for your vendor.

Lead Generator & Management

Using a lead generation magnet to capture leads is a proven method with many beneficial side effects. Lead Magnets don’t have to be lengthy, complex, or time-intensive to create. In fact, a long and complex Lead Magnet will likely convert poorly. We allow you to prompt dealers to enter exactly what they are looking for in turn giving you information that allows you to respond quickly and continue to target them with drip campaigns long after their visit to your site.

Our platform with integrated CRM not only allows to track leads but create more as well! Track leads through the entire sales process and follow up after the sale to build customer loyalty, sell maintenance or additional serices, or promote a trade-in.

  • Add a Trailer, RV, & Vehicles in Seconds!
  • Unlimited images
  • Easy use. Filter inventory and more
  • Full control
  • Add, duplicate, delete or archive
  • Auto populate data and specs
  • Create unit specific print brochures
  • Add or control hidden info like min. sell price
  • Communicate admin info behind the scenes
  • Much More!

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